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Create posts

Write a post once, adjust it for any platform that needs it, and send it to as many accounts as you like.

  1. DraftSaved, not scheduled
  2. ScheduledWaiting for its time
  3. PublishingGoing out now
  4. PublishedLive on every account
A post's life. One that goes out on some accounts but not others is Partly published.

The composer

  1. 01

    Write once

    Choose New post and write your text. Add photos or a video by dragging them in.

  2. 02

    Pick accounts

    Tick the accounts it should go to. Each platform shows a live character count, measured the way that platform measures it.

  3. 03

    Tailor if you need to

    Open a platform's section to give it its own text or settings: different words for X, a YouTube title, TikTok's privacy choice. Anything you leave alone uses the main text.

  4. 04

    Send it

    Publish now, Schedule for a time, Queue it into the next free slot, or Save draft to finish later.

What each status means

StatusMeaning
DraftSaved but not scheduled. Drafts never go out on their own.
ScheduledWaiting for its time. You can still edit, move or delete it.
PublishingBeing sent to each account right now.
PublishedLive on every account it was sent to.
Partly publishedLive on some accounts. The others say why they failed.
FailedNot live anywhere. Each account says why and what to do.

Editing and deleting

  • Drafts and scheduled posts can be edited until they start publishing: the text, the time and the accounts.
  • A scheduled post can be deleted up to two minutes before its time.
  • Deleting a published post removes it from Postatron only. It stays live on the platform, so delete it there too if you want it gone.
  • Select several posts in the table view to delete them together.

When a post fails

Every failed account says, in plain words, what went wrong and what to do: reconnect the account, wait for a rate limit, or change something the platform refused.

Post accounts

  • @yourbrandInstagramPublished
  • @yourbrandX: needs reconnectingRetry
  • Retry sends the post again to the accounts that failed. An account it already published to is never posted to twice.
  • A failure also appears in Logs, and you get an email unless you have turned those off.
  • If your plan has ended when a post comes due, it is not lost: it goes back to your drafts, ready to schedule again.